Luxury powerhouse LVMH has taken a minority stake in Berlin-based eyewear brand Mykita through its eyewear manufacturing arm, Thelios.
Although the financial terms of the deal remain undisclosed, both companies emphasised that Mykita will maintain full control over its strategic and creative direction.
“This investment strengthens Mykita’s position as a global leader in design and manufacturing,” the brands shared in a joint statement. “Mykita’s unconventional approach and commitment to design excellence will continue driving innovation and redefining eyewear’s future.”
Founded in 2003, Mykita has built its reputation on cutting-edge design and sustainability. The brand is celebrated for introducing groundbreaking materials like Mylon, a 3D-printed material that revolutionised eyewear design.
In 2022, Mykita became the first eyewear brand to fully transition to Acetate Renew, a sustainable, bio-based material, and now incorporates over 90% recycled steel in its stainless steel frames.
LVMH’s investment marks an exciting new chapter for Mykita, reinforcing its position as an industry innovator while retaining its independence and creative freedom.
