Scheduled for 17-18 November 2025 at the Dubai World Trade Centre, VisionPlus EXPO, Dubai is already generating buzz as a must-attend event for industry players from around the world.
VisionPlus EXPO, Dubai, ensures maximum visibility and engagement for participating brands—not just during the event but well before and long after the doors close. From striking digital campaigns and powerful print presence to dynamic social media outreach, this global exhibition guarantees strong promotions and even stronger returns.
ZEISS Maintains The Platinum Standard Yet Again
Adding immense prestige to the 2025 edition is ZEISS, which once again takes centre stage as the Platinum Partner. Globally recognised for its relentless pursuit of precision and technological excellence, ZEISS continues to set new standards in the field of vision care.
ZEISS is not just a name—it’s a philosophy grounded in digitalisation, future-readiness, and precision. These pillars are deeply embedded in the brand’s DNA and guide its mission to enhance vision experiences for millions across the globe. With a storied history of excellence in lenses and optical technology, ZEISS has remained a frontrunner at previous editions of the VisionPlus EXPO, and 2025 will be no exception.
Attendees can look forward to an immersive ZEISS experience that combines technological innovation with global networking opportunities. From groundbreaking lens technology to thought leadership in eye care, ZEISS’ presence will be a key highlight of the show.
Tokai Optecs NV Joins As Gold Partner
Also making headlines this year is the participation of Tokai Optecs NV, stepping in as the Gold Partner for VisionPlus EXPO 2025. Known for its impeccable Japanese craftsmanship and cutting-edge visual solutions, Tokai brings a refreshing depth of innovation to the show floor.
Tokai’s strength lies in its customised lens offerings, from advanced materials to high-tech designs and proprietary treatments, the brand continually redefines what’s possible in ophthalmic lenses. Their single vision and multifocal solutions are globally admired for their precision and performance.
Visitors to this year’s EXPO will get the unique opportunity to explore Tokai’s comprehensive range of lenses, designed to meet the evolving needs of modern eyewear users. As one of the industry’s most respected names, Tokai’s participation is a major draw for optical retailers, distributors, and professionals looking for best-in-class solutions.
With global brands like ZEISS and Tokai leading the charge, VisionPlus EXPO 2025 promises to be a dynamic convergence of innovation, design, and business opportunity.
Don’t miss your chance to be a part of the global eyewear event of the year.
Register now at www.vpexpodubai.com and secure your spot!
