Revo and UMG Unveil the Electrifying NRGY Eyewear Line
Merging J Balvin’s creative vision with Revo’s NASA-powered lens technology, the new NRGY line ushers in a bold era of futuristic eyewear
J Balvin ignites the future of eyewear. Revo has launched NRGY, a boundary-breaking eyewear label co-created with global superstar J Balvin, redefining the way fashion meets innovation. Known for his fearless creativity and electric persona, Balvin brings his signature vibrancy to Revo’s 40-year legacy of technological craftsmanship.
With NRGY, eyewear becomes more than
just an accessory; it’s a statement of individuality, confidence, and futuristic style.
The debut collection, CXN_01, presents bold silhouettes that fuse metal and acetate in unexpected ways, enhanced by luxury detailing and dynamic colourways such as satin chrome, gold, crystal olive, and tortoise.
In true Balvin fashion, NRGY also embraces exclusivity. The line introduces “LTD drops,” limited-edition releases of fewer than 1,000 pieces per design.
The first LTD model, seen on J Balvin himself across appearances and music visuals, captures the spirit
of high-energy self-expression with daring lines, vibrant tones, and sleek
high-gloss finishes.
Through a strategic partnership with Universal Music Group (UMG), NRGY stands at the intersection of fashion, music, and innovation, positioning eyewear as a cultural symbol for a generation that celebrates individuality and creativity.
Revo’s NASA Lens Technology
While NRGY dazzles with its design, its performance is powered by Revo’s pioneering NASA-developed polarised lens technology. Originally engineered to protect astronauts’ vision in space, Revo lenses are renowned for their superior clarity, glare reduction, and colour enhancement. This advanced optical innovation ensures every NRGY frame not only looks futuristic, but also sees the world through a futuristic lens.
