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The countdown has officially begun. VisionPlus EXPO 2027 has announced its new dates — 24–25 April 2027 — and will return to Dubai World Trade Centre (DWTC), bringing the global optical industry together once again for two days dedicated to innovation, networking, education and business growth.
With the new dates now officially confirmed, preparations are already underway for another landmark edition of the exhibition. Hosted in Dubai, VisionPlus EXPO continues to serve as a trusted platform where manufacturers, retailers, distributors, optometrists and industry leaders connect, exchange ideas and discover the latest advancements shaping the future of eyewear and vision care.
A Global Platform for Optical Excellence
VisionPlus EXPO has established itself as much more than an exhibition. It is where innovation meets opportunity, bringing together every segment of the optical industry under one roof.
From advanced diagnostic equipment and precision lens technologies to premium eyewear collections, retail solutions and digital innovations, the exhibition offers a comprehensive showcase of the products and services driving the industry forward.
Professionals from across the Middle East, Africa, Europe, Asia, the USA, Russia, and beyond come together to build partnerships, explore emerging markets and gain insights into the trends defining the next generation of optical retail and eye care.
Building on a Strong Legacy
Every edition of VisionPlus EXPO has reinforced its reputation as one of the region’s leading optical trade events. The exhibition has consistently attracted internationally recognised brands, influential industry leaders and thousands of trade professionals seeking meaningful business opportunities.
Its continued growth reflects the confidence the industry places in the event as a platform for product launches, strategic collaborations and commercial expansion.
With 24–25 April 2027 now confirmed, exhibitors and visitors alike have the opportunity to plan ahead, ensuring they maximise every opportunity the exhibition has to offer.
“I am delighted to be taking VisionPlus EXPO forward into this new chapter. It is an exciting opportunity to build on the strong foundation of the exhibition while bringing fresh energy and new possibilities to the global optical community. With the 2027 dates now confirmed, we look forward to creating an even more engaging experience in Dubai and beginning this exciting journey together.”
— Satish Menon, Business Head, VisionPlus EXPO, Dubai
Innovation & Fashion
VisionPlus EXPO continues to celebrate the unique intersection of healthcare, technology and fashion.
Visitors can expect an impressive showcase of luxury eyewear collections, independent designer brands, advanced optical instruments, digital retail technologies and precision manufacturing solutions from leading companies around the world.
Whether exploring the latest frame collections or discovering breakthrough optical technologies, attendees will gain first-hand access to the innovations shaping tomorrow’s optical industry.
Recognising Industry Excellence
One of the defining highlights of VisionPlus EXPO continues to be its celebration of excellence within the optical profession.
The exhibition will once again host its prestigious industry awards, recognising outstanding achievements in innovation, retail excellence, customer experience and professional leadership. These awards celebrate the individuals and organisations whose contributions continue to elevate the global optical industry.
A Strategic Meeting Point
Hosted at Dubai World Trade Centre (DWTC), VisionPlus EXPO benefits from Dubai’s international connectivity and well-established business infrastructure, making it a convenient meeting point for professionals from across multiple regions.
Its accessibility enables exhibitors and visitors from the Middle East, Africa, Europe and Asia to come together on a single platform, fostering collaboration, knowledge exchange and long-term business relationships.
The focus remains firmly on creating an environment where ideas are shared, partnerships are formed and the industry moves forward together.
Why You Should Attend
Whether you’re an established industry leader or an emerging business, VisionPlus EXPO 2027 offers opportunities to connect, learn and grow.
Visitors can look forward to:
- Global Business Connections – Meet leading manufacturers, distributors, retailers and decision-makers from across the international optical industry.
- Product Discovery – Explore the latest eyewear collections, optical technologies, instruments and retail innovations.
- Industry Recognition – Experience the prestigious awards programme celebrating excellence across the optical profession.
- Business Growth – Discover new partnerships, market opportunities and strategies to strengthen your business.
New Dates. New Countdown.
The dates are now officially confirmed.
VisionPlus EXPO 2027 will take place on 24–25 April 2027 at Dubai World Trade Centre (DWTC), welcoming the international optical community to Dubai for another edition dedicated to innovation, collaboration and business excellence.
With the new dates announced, the countdown to VisionPlus EXPO 2027 is officially underway. As the industry looks ahead to new opportunities and evolving technologies, the exhibition continues to provide a platform where ideas become partnerships, innovation meets opportunity and the future of optics comes into sharper focus.
Mark your calendars for 24–25 April 2027 and join the global optical community for another milestone edition of VisionPlus EXPO.
For more details, visit www.vpexpodubai.com.
