Since the early 1980s, POLICE, the leading house brand of the De Rigo Group, has passionately embodied a plucky, brazen urban look, for all fashion enthusiasts who love to stand out with originality and style. In thirty years of eyewear design, characterised by great strength and a powerful urban spirit, POLICE has left its mark on other categories as well, becoming a lifestyle brand of reference.
Shapes, Colours and Inspirations
The 2013 POLICE sun collection pairs the brand’s most iconic elements with new design features. The shapes represent vintage modernity to perfection, emphasised by the use of shading, transparency and trendy pop art colours. And indeed, colour is one of the key elements of the new collection, both for the frames, available in acetate and ultra-light aluminium, and for the lenses, which come shaded and in various fashionable hues. The POLICE logo, reinterpreted with panache and available as a gothic-style trim applied on metal inserts or as the iconic winged P, becomes an integral design element of some of the collection’s top-of-the-range frames.
2013 Women’s Sunglasses Collection
Ever bold and plucky, the 2013 POLICE collection for women leaves greater space to feminine influences, with frames that reveal a great attention to shape and colour. A mixture of different materials and hues make for ultra sophistication, through the use of original acetate elements and tortoise shell designs. Elongated cat eye shapes and thicker frames are embellished with fashionable purples and blues and with fine powder pinks, maintaining a marked personality through the use of metal profiles and details.