Polaroid celebrates its 80th anniversary with the new, iconic 80th-anniversary special edition
Polaroid Eyewear, inventor of the original polarized lenses and a
leading brand in the mass cool eyewear segment celebrates its 80th
anniversary with a new pair of unique, iconic sunglasses straight
from the brand’s archives, yet revisited with a contemporary twist.
The new Polaroid sunglasses are presented through the shots of the original 1940s ad campaign, as a testament to Polaroid’s
trendsetting role throughout the past 80 years: today, like back
then, the brand continues to set the latest fashion trends.
These 1940s-inspired teardrop wraparound acetate sunglasses
feature unique cable temples and come in four colourways:
fluorescent orange, fluorescent yellow, black and blue, with grey