A panel of influential optical retailers from the Middle East meticulously curated the entries, guaranteeing only the finest contenders made the final selection.
HOYA – HOYA HI-VISION MEIRYO has secured a prestigious nomination in the Most Popular Lens Addition (Coating/Value Addition).
HOYA’s most advanced premium anti-reflective (AR) lens coating, for exceptional optical clarity, durability, & UV protection. It delivers long-lasting lens performance for patients who demand lasting quality. Hi-Vision Meiryo resists daily wear & enhances satisfaction – making it a reliable choice for eye care professionals focused on consistently positive wearer experiences. Superior Clarity that lasts! – longer with 56% lower reflectance than competitors. Best in class surface durability. Up to 2.5x better scratch resistance than the major competitor’s best coating. Stays easy to clean for more than 5x longer than the major competitor’s best coating.
Eye care professionals and opticians in MENA can vote online or with printed ballots until November 05, 2025.
Winners will be announced at VisionPlus EXPO 2025 in Dubai on November 18, 2025. Make a difference by supporting your favourite products.
For details, visit www.vpexpodubai.com.





