Safilo Group has announced a landmark ten-year global licensing agreement with Victoria Beckham, the celebrated Creative Director and Founder of the namesake fashion brand. This collaboration marks a significant step in expanding both brand portfolios and delivering high-end eyewear to the global luxury market.
Under this new partnership, Safilo will handle the design, production, and worldwide distribution of Victoria Beckham Eyewear collections, covering both optical and sunglasses, until December 2035. The debut range is set to be revealed as part of the Spring-Summer 2026 season, reaching global markets starting January 2026.
“We are excited to welcome one of the industry’s most iconic creative directors to our brand portfolio,” said Angelo Trocchia, CEO of Safilo Group. “Together, we aim to solidify Victoria Beckham as a global reference in women’s eyewear fashion. The brand’s distinctive minimalism, sophisticated detailing, and luxury appeal align seamlessly with our values. This collaboration also further strengthens Safilo’s positioning in the high-end women’s segment.”
Victoria Beckham, Creative Director of her eponymous label, expressed her enthusiasm:
“I’m thrilled to be working with Safilo to take Victoria Beckham Eyewear to the next level. Their reputation for outstanding craftsmanship and quality is unmatched. With their global reach and deep industry expertise, I look forward to bringing our shared creative vision to life.”
This long-term agreement underscores Safilo’s strategic focus on growing its luxury eyewear offerings and expanding its global footprint through meaningful partnerships with influential fashion leaders.
