HKTDC Launches Online Trade Platform

HKTDC’s recent venture by the organisation known as the Small Order Zone will connect buyers to the global market irrespective of their location

Hong Kong Trade & Trade Development Corporation or HKTDC is a statutory body established in 1966. knownHKTDC-1 to promote international trade in goods and services. It has more than 40 global offices, including 12 in China and organises trade fairs & business missions to connect companies with opportunities in Hong Kong; on the mainland and other international markets. 

The HKTDC Small-Order Zone Online Transaction Platform is a buyer-oriented online sourcing platform for direct sourcing of quality products in small quantities. This innovative concept will create new global business opportunities for Indian companies and their products on the international stage; provide them real time exposure to focused sellers and buyers relevant to their specific industry and expand their business to international markets.

The Small-Order Zone and the e-commerce platform, enables suppliers to promote and sell quality products in small quantities. This helps suppliers to test markets and maintain a low inventory through small volume orders. Currently, there are 100,000+ products available in quantities ranging from 5 – 1,000 pieces.

The Small Order Zone connects global buyers with third-party authenticated suppliers in a secure sourcing and payment environment without time or geographical constraints. HKTDC has built in a number of safeties for businesses, such as dealing directly with verified suppliers; the “Buy Now” service offers instant order and payment for selected products and protection and processing of payments by PayPal.

Since 2012, both buyers and suppliers have been enthusiastic about the benefits of using the Small-Order Zone. Results have been positive with the online and offline zones together helping a total of 6,000+ suppliers featuring 100,000+ products and resulting in 1.4 million sales leads to date. This easy online transaction process helps suppliers expand internationally easily, bypassing complicated foreign trade processes and creating actual deals across the globe.

These online transactions carried out in concert with off-line promotions reach out to more buyers, including small-volume buyers who may not have attended trade fairs in Hong Kong. By providing a four-in-one platform comprising a trade portal, trade fairs, trade publications and mobile apps, the HKTDC helps SMEs capture business opportunities effectively and efficiently.

Mr. Bradford Lee, Senior Marketing Manager, Publications & E-Commerce, HKTDC and Mr. Rajesh Bhagat, India Consultant, HKTDC  shared his expert inputs and gave insights on how to source with ease by using HKTDC’s Integrated Sourcing Platform and Small Orders during the announcement of the launch.



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