Marchon And Columbia Sportswear Renew License

Marchon Eyewear and Columbia Sportswear announced the multi-year renewal of their global eyewear licensing agreement.

This agreement is for the worldwide, exclusive design, development, production, and distribution of ophthalmic and sunglass collections under the Columbia brand. Marchon and Columbia first engaged as licensing partners in 2016, and this renewal reaffirms the strong alliance between the two companies. Over the years, Columbia eyewear has grown as part of its parent brand’s continued success, and it’s been increasingly involved in Columbia’s special projects, such as the extended sizing collections that are designed with larger lenses, a wider nose bridge and longer temples.

“We are very proud to continue our longstanding and successful partnership with Columbia,” said Gabriele Bonapersona, Chief Brand Officer at Marchon Eyewear, Inc. “Columbia is a key brand in our lifestyle brand portfolio with a focus on outdoor active and extended sizing for men.”

Columbia eyewear is sold in the US in select sun and optical retailers online at www.eyeconic.com.

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