What India Wants? Ketan Parikh’s Response

 Ketan Parikh’s of Sterling seemed thrilled during Optic India 2020. Here’s what he thought were the best bets for the year ahead

Trends Of 2020

COLOURS MATERIAL SHAPES

Two-toned and Vibrant colours, Brown, Grey and Black 

 

Plastics, plastic/metal

Mask sunglasses, Oversized frames, Square and Round

 

“In terms of design, we saw a lot of oversized sunglasses and mask sunglasses making a comeback. Square and Round continued to be popular shapes in both sunglasses and frames. While Plastics and plastic/metal combination soar amongst sunglasses, mainly plastics are the more preferred amongst optical frames. Two-toned and vibrant colours are in trend for optical frames whereas, amongst sunglasses, gradient lenses continue to be in demand. Brown, Grey and black are and will be favourites among lens colours for sunglasses but having said that consumers are open to experimenting with colours like yellow and pinks but in my opinion that’s more of a fad”.

– Ketan Parikh
Sterling

Some of the brands distributed by Sterling :
Nike, Marchon, Salvatore Ferragamo

Top products for Sterling