MIDO 2022 goes back to its origins taking place from April 30th to May 2nd in Milano Rho Fiera: the decision to move the show was motivated by the will to ensure visitors and exhibitors the best business conditions, even in this global pandemic situation
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According to the press release, the new dates represent a profitable period for commercial activities still respecting the ongoing of other international eyewear fairs.
“This is a strategic time in the year for business and internationalization, which is going to take MIDO back to its origins, to its first editions when it took place in May. We wish spring is going to make safer the context allowing people to move easily, confirming MIDO’s role as the essential engine of the sector’s activities worldwide”, according to the statement.
