Brunello Cucinelli’s Gentle Luxury Eyewear Debut

Brunello Cucinelli pioneers "gentle luxury" in EssilorLuxottica eyewear collaboration

Brunello Cucinelli introduces his renowned “gentle luxury” ethos to eyewear with the launch of the inaugural collection under a 10-year licensing partnership with EssilorLuxottica. Reflecting the brand’s distinctive elements, one model showcases a discreet metal plaque inscribed with “Solomei AD MCCCXCI [1391],” paying homage to the founding date of the medieval hamlet restored by Cucinelli. 

Unveiled in Rome, the premiere collection features both prescription glasses and sunglasses, meticulously crafted to embody elegance and sophistication. With a careful selection of retailers, Cucinelli’s eyewear line exemplifies exquisite craftsmanship and timeless style, setting a new standard for luxury eyewear enthusiasts worldwide.

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