2013 eyewear collections by Chloé, Pucci, Ferragamo, Karl Lagerfeld, Valentino & Michael Kors, unveiled.
This September, The new season eyewear collections from some of the world’s leading fashion houses, including Chloé, Pucci, Ferragamo, Karl Lagerfeld, Valentino and Michael Kors were launched at Calabar in The Address Hotel Dubai.
The event, organized by Marchon, the leading manufacturers and distributors of the world’s top eyewear brands, showcased this season’s ultimate fashion trends to a stylish crowd of regional clients, buyers and lifestyle press. From vintage-inspired Valentino and Ferragamo designs to acetate and transparent sunglasses from Michael Kors and Jil Sander, the new Marchon collections evoked style and sophistication that have been synonymous with the brand for 30 years. A mini fashion trunk show highlighted the season’s must-have eyewear models with super chic looks provided by WestLA boutique. A touch of magic was added to the evening with an illusionist performance while well-known fashion illustrator, Hatty Pedder, created signed illustrations as original keepsakes for the guests.
Established in 1983, this year Marchon celebrates its 30th anniversary of creating iconic eyewear designs that have contributed to making eyewear true fashion accessories.
Carlo Lorigiola, regional director, Marchon Gulf said: “This new collection reflects next season’s fashion trends in a vibrant exciting way. Consumers in the Middle East are truly fashion forward and we expect sellout success with these latest styles.”
2013 collections will be available in leading optical stores, authorized dealers and designer boutiques throughout the region.