IIOO EXPO 2019 welcomed approximately 7000 optical trade, optometrists and ophthalmologists, this year.
Spread over 5000 square meters this year saw close to 200 exhibitors showcase their products from 11 countries. The positive atmosphere of the exhibition reflected the strong state of India’s optical market.
IIOO EXPO took place from the 3-5 Aug, 2019 and was hosted in Hitex Exhibition Center, Hyderabad.
Exhibitors described IIOO EXPO 2019 as an ideal setting for generating leads, closing business deals, establishing brand value and building lasting relationships.
Day two gave the organisers an overwhelming response with over 2000 people visiting before noon.
This year’s showcase consisted of spectacle lenses, contact lenses, spectacle frames, sunglasses, optical cases, optical & optometry machines, optical display products and other allied products in the field of eye wear.
The exhibition had continues support from brands like Luxottica, Sterling Metaplast, Astra Lifestyle, Stylrite, Glorebay, Titan, Essilor, Appasamy, Nikon, Pitt & Mitt, Stepper, Yash Lenses, Alcon, Grey & Jack and many more.
IIOO EXPO was supported by concurrent events such as namely, The Ophthalmology Expo, OPHTHALL and Round Table Sessions making the event a complete Vision Care Package.
The Ophthalmology Expo consisted of equipment’s, instruments and consumables used in eye surgeries and eye check up. There were about 45 trade companies all over India participated in the exhibition.
OPHTHALL – “Best Practice Management for Eye Doctors” : There were 500+ eye doctors and management professionals from across India participating as faculty and delegates in the event during the 2 days. There were 25 different sessions as well 30 round table discussions as part of the conference.
IIOO EXPO is now established as one of the pioneers and most happening optical show in India, and the optical fraternity is hoping that it will become one of the biggest optical event in Asia in coming years.
2019 IIOO also experienced a Record level of Marketing activities, this is what ensured the large visitor turnout. (As claimed by the organisers – 100,000 Physical Invitations, 100,000 Tele Marketing calls completed, 1000+ Visits in over 25 cities done, 40,000 Mailers were sent)
All three events were organized by S D Promo Media Pvt Ltd. The next IIOO EXPO will be hosted in Chennai at the Trade Center, from 11 to 13 Jul, 2020.