Lacoste, the iconic French brand, has introduced two sunglasses and one optical style created with Arkema PeBax® Clear 1200 resin, a material containing advanced, bio-based carbons made from castor beans. The L.12.12 collection features modern shapes and easy-to-wear colors.
Named after the iconic L.12.12 polo shirt created more than 90 years ago by René Lacoste, the collection features color combinations, the iconic crocodile and petit piqué, staying true to the DNA of the fashion-sport brand.
With Marchon Eyewear being the first global eyewear company to use Arkema PeBax® Clear 1200 resin, the frames are created containing 90% renewable carbon making these styles extremely lightweight, flexible and impact resistant.
“We are excited to introduce Arkema PeBax® Clear 1200 resin into the Marchon portfolio,” said Gabriele Bonapersona, Chief Brand Officer at Marchon Eyewear, Inc. “This Lacoste collection lets customers choose trend-forward frames.”
René Lacoste revolutionized the fashion-sport wardrobe when he created the original lightweight polo shirt in “petit piqué” cotton. Marchon Eyewear continues to carry Lacoste’s history of innovation through this new eyewear collection featuring sophisticated silhouettes, mixed materials and signature motifs. Standing at the crossroads between sports heritage and urban allure, the frames are enhanced with heritage-led details such as the iconic crocodile logo and bold Lacoste branding featured on the temples.
Part of the L.12.12 family, this elevated female style is made of Arkema PeBax® Clear 1200 resin, with a new, up-to-date shape. This style features a generous structure with geometric detailing and large temples made of Arkema PeBax® Clear 1200 resin. This bold oval sunglass style features gradient lenses and the crocodile symbol adorning the temples.
Renewing the L.12.12 family with a new male updated shape. This style features a geometric structure and large temples. The color combinations, the iconic crocodile and the petit piqué exemplify authentic sport-inspired DNA of the brand.
Renewing the L.12.12 family with a new female optical, this style features a butterfly shape made of Arkema PeBax® Clear 1200 Resin. The temples feature sport-inspired details and the Lacoste crocodile logo.
