There’s a lot of ideas about how sunglasses became cool, before their commercial appeal. One particular school of thought suggests that sunglasses became a fashionable accessory as they were largely used by those into extreme water and snow sports. This seemed to link the idea of sunglasses to risk which made them glamorous. And then in the 1920s and 1930s, it was something that you always pictured on pilots and so sunglasses were associated with modernity. That’s one way to better understand why they’re cool.
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