The two fashion houses have announced their collaboration once again, encouraged by the response received for previous year’s Carrera by Jimmy Choo Women’s capsule collection
Carrera and Jimmy Choo announced the initiation for design, production and distribution of an exclusive capsule collection of Carrera by Jimmy Choo sunglasses for men, following the success of the Carrera by Jimmy Choo women’s capsule collection, launched last year. This marks Jimmy Choo’s first foray into the men’s eye-wear category expanding their existing offering of men’s shoes, bags and leather goods.
The collection aims to blend the eye-wear expertise and passionate approeach of Carrera with the confident, masculine attitude expressed by the Jimmy Choo man, in a range of unique and eye catching models featuring signatures of the Jimmy Choo men’s collection. Carrera’s latest best-seller, the Carrera 6000, with its distinctive shaped temples will be presented in three finishes, combining high performance in a fashion forward aesthetic.
“The Jimmy Choo Man has an innate confidence and an effortless pronounced masculine style with a refined feel for detail and a rebellious sense of humour; all qualities that are shared by Carrera,” commented Luisa Delgado – CEO – Safilo Group. “The Carrera by Jimmy Choo collection for men will represent the perfect combination of these elements with the determination and boldness of Carrera,” he added.
“We were extremely pleased with the success of last year’s partnership and are excited about expanding the world of the Jimmy Choo man with our first sunglasses collection which we know will result in the creation of an exceptional product,” said Pierre Denis – CEO – Jimmy Choo. “The Carrera brand, since its creation in 1956, has forged a unique position in the eyewear sector and is recognized for being both innovative and adventurous. We are proud to associate Jimmy Choo with Carrera in this limited collection of eye-wear,” he added.
