Amico Joins Hands With Kering Eyewear

Amico has signed an exclusive distribution agreement with Kering Eyewear. The launch event in Dubai featured the signature spectacle frames and sunglasses of Kering Eyewear’s brands

Ahmed Naasani, Ashraf Hamada, Mohamed Yaaqba, Adel Nada and Bassem Yaaqba at the event

Amico Group and Kering Eyewear have signed an exclusive distribution agreement for optical frames and sunglasses across the GCC, Egypt, Iran and Jordan. The various brands falling under the agreement include Bottega Veneta, Boucheron, Brioni, Christopher Kane, Tomas Maier, Pomellato, Saint Laurent, Alexander McQueen, Stella McCartney, McQ, Puma, and in 2017, Gucci will be added to the portfolio.

The optical field has been one of the core foundations for Amico’s success since its inception. Founded by Akef El Maghraby M.D. and Mihran Hazarian in 1984, with its headquartered in Dubai, the company offers a wide variety of comprehensive optical solutions to optical retailers. Its wide variety ranges from lenses and luxury eyewear to luxury sport and performance sport eyewear. It  also offers optical equipment, edging systems, and other eye care devices designed for opticians, optometrists and eye care professionals.

Michel Moussa, Nabil Kasir, Ghazi Hamdan, Raafat Odeh, George Leon and Ahmad Hamou at the event

Commenting on this new partnership, Mihran Hazarian, CEO of Amico Group says, “We are extremely pleased about our agreement with Kering Eyewear. They are one of the few top players in the eyewear industry and we look forward to building a strategic partnership with the giant fashion house.”

Carlo Breda, Kering Eyewear’s Head of EMEA Distributors adds, “Kering Eyewear is very proud to partner with Amico Group in the region, the knowledge and heritage of which will most definitely nurture Kering’s brands in such a key market.”

Current Issues



South East Asia